Elevated basics to elevate your every day
Our new line of elevated basics – tees, sweatshirts, hats and beanies – look as good as they feel, whether you’re lounging on the sofa or grabbing coffee with friends. And while designed to keep you comfy, they’re also made to last.
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Elevated basics to elevate your every day
Our new line of elevated basics – tees, sweatshirts, hats and beanies – look as good as they feel, whether you’re lounging on the sofa or grabbing coffee with friends. And while designed to keep you comfy, they’re also made to last.
Shop Now
Responsibly sourced. Expertly designed.
When we set out to design apparel and headwear, there was no compromise on finding responsibly sourced and made materials. And we wouldn’t consider putting out anything that wasn’t as comfortable as it was aesthetically pleasing.
The result is a line of wearables made from organic cotton for softness and recycled polyester for durability. These are basics you’ll never want to take off. From the commute to the corner cafe and everywhere in between, our collection of apparel and headwear are your everyday pieces meant to be worn for years to come.
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Responsible materials
Using recycled polyester or a combination of GOTS (Global Organic Textile Standard) cotton and recycled polyester
Ethical sourcing
Each of our suppliers has been fully vetted to ensure they share our commitment to responsibility practices
Timeless appeal
Elevated basics that stand the test of time, avoiding fleeting fads or fast fashion trends
Flawless fit
Carefully tested and scrutinized by our design team to ensure impeccable fit
Built for branding
Our premium fabric blend and discreet branding allows endless possibilities to showcase printed and embroidered artwork
MiiR Apparel & Headwear
Featuring Boon Boona Coffee
We love to partner with people and brands that share our values. Learn more about our collaboration with Boon Boona Coffee, a coffee collective that’s reimagining the coffee industry.
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